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Fashion History 1930s

 Good Housekeeping Fashion Design Images Oct 1930 - 4

C20th Fashion History 1930s

By Pauline Weston Thomas for


Oct 1930 - Good Housekeeping Fashion Design Images Part 4

C20th Fashion History 1930s

The October 1930 Good Housekeeping magazine had many fine images showing the latest autumn fashion styles.  In particular two of the pages directly below are decorated with attractive art deco logo images which were made out of sample of fashion fabrics of the season. All thumbnail images enlarge into A4 size pages for personal use only printing and study.


October 1930 - Good Housekeeping Fashion Images 4

October 1930 - Good Housekeeping Fashion Images 4 - Art deco designsEvening wear - October 1930 - Good Housekeeping Fashion Images 4

Dress - October 1930 - Good Housekeeping Fashion Images 4 Suits - October 1930 - Good Housekeeping Fashion Images 4 Dresses - October 1930 - Good Housekeeping Fashion Images 4
Intricately fashion designed close hip hugging true bias skirts, fur trims and white contrast collars and cuffs were a feature of female clothes of the 1930s.
Tweeds - October 1930 - Good Housekeeping Fashion Images 4 Ermine trims -  October 1930 - Good Housekeeping Fashion Images 4 Frocks - October 1930 - Good Housekeeping Fashion Images 4
Parisian wool tailored street suits and dresses in heavy dark green crepe marocain (a crepe fabric with weft ribs) or green wool plaids and fur/ermine trimmings were though perfect for autumnal attire about town.  The article confirmed the new silhouette as being longer in length and with the waist firmly in its correct position. The dithering of the 1920s waist had gone.
The pages above stated that suits adopt coats for various sports and that the coat could be longer or shorter, but that longer styles would probably be more stylish. These suits and coats were considered perfect for watching polo or lunching at the country club as were tweeds and duo toned wools with lilac, black and grey all mentioned.  For evening the look was ankle length and empire line.

You can read more detailed text about 1930's fashions for women in the stylish thirties and see more 130 Good Housekeeping fashions here. The original scans for the images I've presented here were kindly provided by Cynthia McCracken of Florida who sells vintage paper ephemera. My sincere thanks Cynthia for all your efforts in sending me these great images.

You can see some free line drawings of earlier 1930s silhouettes here.

You can read more about 1930's fashions in the stylish thirties. You can read how to date an old photo in this section here.   Hats are very helpful when dating photos as are hairstyles so try my sections here.


Page added 14 June 2005


These photographs should not be published elsewhere -  © Copyright fashion-era. com 2005.

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About looks at women's costume and fashion history and analyses the mood of an era.  Changes in technology, leisure, work, cultural and moral values. Homelife and politics also contribute to lifestyle trends, which in turn influence the clothes we wear.  These are the changes that make any era of society special in relation to the study of the costume of a period.Fashion History can take no responsibility for any information on the site which may cause you error, loss or costs incurred from use of the information and links either directly or indirectly.  This site is owned, designed, written and developed by author: Pauline Thomas and Guy Thomas. This site is designed to be viewed in 1024 X 768 or higher.

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